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Intentional Certainty Brings Clarity…Even On a Trip to New York!

November 4, 2018

Most recently, I was in New York.

I went to New York with a very good friend, and we had planned to travel together because he wanted to go on my next New York trip. So we did it! I thought. I thought it would be fun to go with someone who lived in New York for most of his life. He’s fun to be with and I knew he’d suggest some fun things to do and fun experiences.

And then, I found out about a week before our trip, he had met someone from out of the country and they had planned to meet while on this New York trip. He told me he would meet up with me between his visits with this gal – they were going to have a fun little love fest the five days we were in NY!!

That just did not feel in alignment, to say the least!

I thought, Wow, why are we on the same flight to New York? Why are we going at the same time if he’s just going to “fit me in?” I felt “dissed,” once I got over the shock of this new information.

So he canceled all of the “fitting in” when I shared my feelings about it. And truly, it wouldn’t have mattered if it had been a love fest, or anything else – my intentional assumption was that we were going to do our own things during the day, and then connect in the late afternoon or early evening to meet up and enjoy each other and the city. Read More

3 Reasons for Fluctuating Income Month to Month

October 28, 2018

Stop fluctuating incomeFluctuating income can be frightening and frustrating.

As an entrepreneur and expert, it’s hard enough to gauge month-to-month what your income will be. That being said, there are strategies to safeguard and attract a monthly minimum (I’ll do another blog post on that!).

Have you ever noticed that some months you’re riding high and your income reflects that? You are “in alignment” and in the flow with excitement! You think, Okay! I finally have this! I finally figured out what works for me and my business and my clients.

And then the next two months, your income doesn’t even come close to that!

You’re up against fluctuating income.

It’s important that you really identify why you’re dealing with fluctuating income month to month – or if you find yourself living paycheck to paycheck, working to pay your bills and not save anything so you can live the life you want.

Fluctuating income creates doubt, which means your confidence plummets – and we all know what happens in business when your confidence goes down.

I’m going to share three factors that come into play with fluctuating income, and how you can create a more consistent income month to month. Read More

Expert Celebrity Brand: The 3 Foundational Building Blocks

October 14, 2018

What is an “Expert Celebrity” brand and why is it important to build one?

Expert means your unique expertise, knowledge, experiences, & education – the “meat” of your business.

Celebrity means influence – your ability to lead and influence people, because they trust you & your input as an expert.

An “Expert Celebrity” brand drives sales, book deals, sponsorship opportunities, media, partnerships, & a lot more!

Today, I am going to address the 3 Foundational Building Blocks every Expert Celebrity Brand must have.

But first, I want to share a few brands I’m a huge fan of!

A few Expert Celebrity brands I love are…

Read More

Are you Marketing READY or Marketing WILLING?

October 7, 2018

There’s a big difference between being ready and being willing.

I’ve found, through decades of working with my clients, CEOs and entrepreneurs, that most are definitely ready to do marketing, they’re ready to re-brand, or tweak their brand, and they’re ready to do it.

That being said, in many cases, they’re not willing. If you’re ready, but not willing, nothing is going to happen!

If you find you have a lot of false starts with your marketing; if you find you’re having a lot of false branding starts with your business; you’re very frustrated with your business not performing the way you want it to, then your comments might sound something like this: Read More

Excuses or Solutions?

September 30, 2018

Are You Looking for Excuses or Solutions?

Have you ever found yourself in a spot where you create an excuse – you really, truly believe that there was another person or another factor outside of your control that was the reason you couldn’t reach your goals.

Now, we all start building up our “excuse bank” very young because we don’t want to feel badly or shamed or blamed. It’s a natural occurrence it’s called a defense mechanism (the ego trying to “defend” us) – we all use them to some level, and it’s there to protect us (I’ll get into this in more detail in a minute). Read More