Hundreds of articles, each filled with pearls of wisdom straight from Ruth Klein’s high ticket programs, best-selling books and international speeches for business branding, relevant marketing, and writing, marketing and monetizing your book in easy bite size pieces.
3 Reasons for Fluctuating Income Month to Month
Fluctuating income can be frightening and frustrating. As an entrepreneur and expert, it’s hard enough to gauge month-to-month what your income will be. That being said, there are strategies to safeguard and attract a monthly minimum (I’ll do another blog post on that!). Have you ever noticed that some months you’re riding high and your…
Read MoreExpert Celebrity Brand: The 3 Foundational Building Blocks
What is an “Expert Celebrity” brand and why is it important to build one? Expert means your unique expertise, knowledge, experiences, & education – the “meat” of your business. Celebrity means influence – your ability to lead and influence people, because they trust you & your input as an expert. An “Expert Celebrity” brand drives…
Read MoreAre you Marketing READY or Marketing WILLING?
There’s a big difference between being ready and being willing. I’ve found, through decades of working with my clients, CEOs and entrepreneurs, that most are definitely ready to do marketing, they’re ready to re-brand, or tweak their brand, and they’re ready to do it. That being said, in many cases, they’re not willing. If you’re…
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